People think keyword research is soooo 2000. It’s a newbie skill, right? One you can easily forget as you gain more knowledge and skill as an internet marketer. Guess what? They’re very very wrong. With every passing year, choosing the right keywords becomes much more important. If you choose keywords that are too generic and […]
Every social media platform is crowded, making it difficult to be noticed, but Twitter carries challenges all its own. Throughout the airing of the Oscars, more than 14.7 million tweets went live. 24.9 million tweets lit up screens during the Superbowl. And on any other ordinary day, an average of 500 million tweets go out. […]
Wait, you mean I can get a job working in social media? Wait, what does that even mean? Updating Facebook statuses for people? Tweeting photos? Being a socially awkward billionaire like Mark Zuckerberg? The quick answer is sort-of. Only a fool or a MySpace holdover (same thing?) would argue that social media isn’t one of […]
Most companies already understand that sharing consistent content is one of the keys to using social media effectively. However, realizing the need for regular content only scratches the surface of all that lies within the world of social media. To truly succeed, and stand out from the rest of your competition, you need a successful […]
Social media can be used to achieve various objectives: Building brand awareness, becoming influential and authoritative, building customer relationships, increasing leads, and much more.
For a few years now, LinkedIn has been the primary social network where business professionals can connect with one another and share interesting industry news and updates. Without a doubt, it’s the ideal place to connect with and expand a business’s network, both of which can contribute to a business’s growth. But like all social […]
Social Media is taking over the world…or at least it seems that way. People use social media for a number of reasons and with fitness and health being a trending topic, of course it has made its way into the social media realm.
In case you missed the blatant pink and red displays in all of the grocery stores, where you practically have to trip over heart-shaped balloons in order to get to the cereal aisle, tomorrow is Valentine’s Day. For some, it is the best day of the year. A chance to pig out on boxes of […]
When it comes to social media marketing, Facebook’s Sponsored Stories ads have been one of the platforms most lucrative—and controversial—features. That’s all about to change, however: as of April 9th, say goodbye, because they’ll be gone for good. Sponsored Stories were popular with advertisers because the ads drew on the activities and “likes” of a […]
Part 1: The Importance of Google Plus Introduction Google plus is one of the most unknown, under-utilized internet marketing tools available on the internet right now. It contains magical powers, like the ability to get your face to appear next to your search result listings in Google Search and the opportunity to network with thousands […]