When you’re actively sharing content to social media, a good social dashboard is essential in helping you find excellent content to share. Here is a step-by-step guide to creating an awesome social listening dashboard.
Pinterest is a visual canvas for brands to convey powerful, wordless messages to their audience: your pinboard is a visual story about your company’s style, message, views and identity. With every image you add to Pinterest, you are speaking volumes to your audience about yourself and your tastes.
As Google turns sweet 15 and turns it’s own algorithm on it’s head, many brands have been left coughing in the dust, wondering how they can catch up. For so long links have been the mainstay, slow-and-steady course of online marketing, but Google’s penalty updates have shown us that Google is all about axing those […]
The content marketing landscape has undergone a huge transformation in the past few years. Link building strategies that were once considered simple and solid have now been rendered arduous tasks or have resulted in dreaded Panda and Penguin penalties.
On September 23rd 2013, Google moved entirely to a Secure Search environment where keyword referral data is no longer passed as part of the referral URL. The online marketing community has been reeling by the news, mourning the loss of valuable data and trying to understand the ramifications. If you’re past the grief stage and […]
“We don’t have a choice about whether we do social or mobile marketing. The choice is how well we do it.” – @equalman At a recent Chase Small Business Insights Seminar at the Westin Bonaventure in Los Angeles, social media visionary and speaker Eric Qualman shared his insights on the future of social.
On Inside Search, Google shared their 15th birthday with the world, announcing changes to their search algorithm and search experience. This was celebrated at a press conference held on September 26th 2013, where they discussed the launch of a new search algorithm, code named Hummingbird.
For SEO and beyond Brand recognition is one of the important things that Google looks at when determining a website’s ranking. Because of this it has become even more essential to build a viable, well-represented brand online – your organic rankings could be at stake!
Did you know you could install a plugin that allows your reader’s comments to integrate with Google Plus? Say Hello to Comments Evolved!
With Google’s new “Manual Actions” section in your Webmaster Tools account, webmasters now have a clear path towards regaining lost traffic and rankings. This infographic explains the process of filing a Successful Reconsideration Request with Google. Contrary to what many people believe, filing a letter to Google telling them you’ve disavowed all your links and […]