Here’s a great introductory video for DIY PPC newbies:
22
Mar
2013
Google Ad words for Beginners: From the Googler’s Mouth
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Category: SEO
19
Mar
2013
Unnatural Link Warnings
Before Penguin, to rank well required building large quantity of inbound links. If you analyzed the backlink of sites ranking in the top 10 in any semi-competitive or competitive industry, you would find thousands of low quality, irrelevant links. So everyone did what they had to do to rank.
13
Mar
2013
Mind-Mapping
As SEOs, link building is one of our primary duties, whether we’re developing our own websites or working on client projects. It can be a real challenge to come up with new and exciting ways to get links, but that’s our job – we are the creative engines of link building online.
11
Mar
2013
Best Seo Tools
In this video I share the SEO tools that I can’t live without, why, and how I use them. I show you examples of each and the reports that I run, as well as what I use the data for.
11
Mar
2013
Negative SEO
Google has recently changed their algorithm in two significant ways, and they have come to be known as the Panda and Penguin updates. These massive algorithm overhauls are designed to improve the search rankings for user friendliness, along with eliminate the “unfair ranking” of certain websites due to spammy links.
08
Mar
2013
What Is Reputation Management?
It was 105 degrees in Los Angeles. My car, with the 3 car seats for my children, was parked outside in the scorching hot sun. I didn’t think twice of it; I’ve left it out in the sun a million times before. That evening, before going to bed, I went downstairs to the car to […]
04
Mar
2013
Understanding Google Analytics Reports
Today’s guest post can be found over at AuthorityLabs.com In it I talk about how to Correlate Data from Analytics with your Site’s Keyword Rankings.
28
Feb
2013
Inbound Content Marketing
The goal: Attracting potential customers to you through a variety of online channels. The method:
27
Feb
2013
Making Money On Squidoo
Today’s guest post about Squidoo Marketing Strategies is over at SearchEngineJournal: The Ultimate Guide for Creating and Promoting Squidoo Lenses that Rank
27
Feb
2013
Understanding Google Analytics
Analytics data in and of itself can be interesting, but you have to know what to do with the data to make it helpful. So what reports do you need to check on a daily, or weekly, basis to use Analytics data to reveal the pulse of your campaign?