Ever since Facebook mandatorily switched everyone’s layout to the timeline, the only benefit seemed to be the “Cover Photo” feature. Another way to personalize, add more color, pizzaz, flare, to the social media page containing one’s every thought and action. A cover photo is supposed to provide an opportunity to customize and provide your followers […]
There’s been a lot of buzz over the past week about Facebook’s plans to buy out Oculus VR, and what that might mean for the future of virtual reality. But seeing how deeply social has become integrated in our way of life, maybe we should all be asking a larger, more basic question: What does […]
As the first quarter of the year comes to a close, many brands are analyzing how effective their campaigns are performing thus far, with an even closer eye on their social media efforts via Facebook. But following last December’s News Feed algorithm change, many brands are starting to wonder if they should start moving away […]
Given that Youtube is the world’s 2nd largest search engine and a marketing channel that is growing by leaps and bounds, marketers have not choice but to jump on the video marketing bandwagon.
Every social media platform is crowded, making it difficult to be noticed, but Twitter carries challenges all its own. Throughout the airing of the Oscars, more than 14.7 million tweets went live. 24.9 million tweets lit up screens during the Superbowl. And on any other ordinary day, an average of 500 million tweets go out. […]
Wait, you mean I can get a job working in social media? Wait, what does that even mean? Updating Facebook statuses for people? Tweeting photos? Being a socially awkward billionaire like Mark Zuckerberg? The quick answer is sort-of. Only a fool or a MySpace holdover (same thing?) would argue that social media isn’t one of […]
Most companies already understand that sharing consistent content is one of the keys to using social media effectively. However, realizing the need for regular content only scratches the surface of all that lies within the world of social media. To truly succeed, and stand out from the rest of your competition, you need a successful […]
Social media can be used to achieve various objectives: Building brand awareness, becoming influential and authoritative, building customer relationships, increasing leads, and much more.
For a few years now, LinkedIn has been the primary social network where business professionals can connect with one another and share interesting industry news and updates. Without a doubt, it’s the ideal place to connect with and expand a business’s network, both of which can contribute to a business’s growth. But like all social […]
Social Media is taking over the world…or at least it seems that way. People use social media for a number of reasons and with fitness and health being a trending topic, of course it has made its way into the social media realm.